The Professor's Podcast by Howard Thai
Professor of Amazon shows you what it takes
About the show
Known by many as the "Professor of Amazon," Howard Thai’s nickname does not do him justice. Howard is a former top 50 Seller on all of Amazon, and his origin story as a Seller is an epoch itself. Between selling thousands of units of hoverboards daily and battling with Apple Inc. on Amazon, the story of his humble beginnings is a story too long to tell. But this is all you need to know about Howard…
Despite his brilliant mind, unparalleled expertise, and relentless work ethic; Howard Thai is a kind and humble soul with a passion for giving to others through teaching. He began his journey as an educator by single-handedly spearheading the training of Chinese Sellers on Amazon. The insights that Howard provided and the tools he developed lead to what many in the United States consider “The Chinese Takeover of Amazon.”
Howard has become so much more than just an Amazon Seller and educator of Amazon Sellers in recent years though. Howard has taken his expertise and devoted it to helping businesses in need. For example: if a good and ethical Seller is at the mercy of a malicious Seller and their blackhat tactics, then Howard has the know-how and precision to help. He has even begun to help Sellers at scale by offering tools and software that no other company has been able to bring to market (the technology is simply too advanced).
Howard Thai has Saved, Started, Scaled, and Sold hundreds of business via Amazon and other virtual platforms. And he’s done it time and time again… Howard Thai is no longer just the Professor of Amazon; he has now become a Friend, a Mentor, and Leader to many who seek out his expertise. With a client base that generates over $5,000,000,000.00 annually, Howard Thai has become a legend in the online marketing space.
If you’re in search of a presentation that delivers bleeding edge information about marketing, branding, scaling, automation, and so much more... then Howard Thai is the man for the job.
Episodes
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TPP005 - Getting more technical with Amazon algorithms and PPC.
May 20th, 2020 | 30 mins 24 secs
When Howard sees some talent that would be very interesting for his masterminds and events, he remembers them. And for our guest today, Tarik Berrada, Howard was very interested in what he had to do, say, and what he's all about. In Amazon today, there is a new reality, a new frontier, and this guy is leading the forefront. The Professor would say that Tarik is among the leading top AI specialists for PPC. So we've got Amazon algorithms, traffic, and a bunch of other topics that we're going to jump into here with our special guest.
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TPP004 - Using PR to launch and rank on Amazon
May 19th, 2020 | 39 mins 17 secs
Howard, being the man, the myth, the legend, had traveled tirelessly across the entire globe looking to find the best of the best of Amazon. He's all over the place looking for these Amazon sellers, finding them in crazy corners across the world, and he always does it. Our special guest in this episode is a very interesting guy, not only because he is from Andorra, but also because he's one of the only guys in the field that does PR. He was also handpicked personally by Howard to be one of many actual speakers at his first-ever online virtual event called the Professor's Pandemic Event. So in this episode, we will learn a little more about Shane Oglow and how he mastered using PR for Amazon Ranking.
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TPP003 - Balancing the marketing and analytic aspect of Amazon
May 18th, 2020 | 32 mins 33 secs
Going back three years or so, I heard about this little software, TotallitiX, where it can actually kind of dissect the market share and stuff. Little did I know that I would randomly meet one of the guys behind this software development at an airport. Netzah Topaz is an expert on both the marketing and analytics side of Amazon. Not only can he talk with you about marketing, how to do it outside of Amazon and how to rank products, but he can also, help you build foundations on how to decide based on real and relevant data. In this podcast, we will know more about him and his experience in Amazon and learn even more about TotallitiX.
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TPP002 – What are the smartest marketers on Amazon actually doing this crisis?
May 15th, 2020 | 31 mins 40 secs
The big question on this episode is, what are the smartest marketers on Amazon actually doing through this crisis in order to enrich their businesses in the next six to 18 months? That is the focus of today's talk. Our podcast guest is one of the brightest minds in all of Amazon. And, let's face it, he has to be because Howard handpicked this guy to speak at his all-new, brand-new, Professor's Pandemic Event. He was in Amazon since 2014, and still to this day, he's still involved and he's always predicting and analyzing algorithms. He's one of the smartest guys that lasted this long and truly become a seller, one of the big sellers on Amazon, Anthony Lee.
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TPP001 - Amazon DSP with George Meressa
May 13th, 2020 | 29 mins 9 secs
Welcome to our very first inaugural Professor’s Podcast. This is the podcast of none other than the man, the myth, the legend, the professor, Howard Thai himself. In this podcast, we have our first special guest, George Meressa, a specialist on Amazon DSP. He will talk about how to target the right audiences through DSP and what other opportunities are there for Amazon Sellers. We also get a glimpse of what to expect on Howard’s first-ever online mastermind, the first ever inaugural Professors' Pandemic Event or the PPE event. Let's tune in.